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Starring Jameela Jamil, ‘Peculiar Behavior’ highlights the ELF community’s most requested product available in three shades.
June 10, 2024
By: Lianna Albrizio
Associate Editor
With the arrival of ELF Skin’s Bronzing Drops – a tinted serum that gives skin a sun-kissed glow — the brand has released a new campaign. “Peculiar Behavior,” starring actress Jameela Jamil, humorously depicts the ELF community’s real-life passion at the release of new products. The spot kicks off with a two-minute, tongue-in-cheek mockumentary. Jamil is a bespectacled, binocular-bearing observer who goes out in the “field” to report on how homo sapiens are responding to the produ...
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